AXA Thailand General Insurance Promotes Culture of Quality as Official Insurance Partner of 24th International Festival of Dance and Music

AXA Thailand General Insurance has joined a leading sponsor of Bangkok’s 24th International Festival of Dance and Music 2022, a spectacular line-up of world-class performances to be held at the Thailand Cultural Center from September 7 to October 18, 2022. This year, AXA will provide its customers with a unique experience with 11 shows and 14 showtimes from all over the globe, including a performance by the world’s most successful classical singer Katherine Jenkins, the world-class pianist Maksim Mrvica and the timeless ballet Swan Lake.

It is an honor and a privilege to be an Official Sponsor of this International Festival which has become a very prestigious event in Bangkok’s cultural scene,” said Mr. Claude Seigne, CEO of AXA Thailand General Insurance. “The event is known for its international art and culture among enthusiasts and for inviting leading artists from all around the world. Our support of such events demonstrates ‘Culture of Quality’, AXA’s inspiration for being part of this Festival. Art is an essential part of our lives as it is nurtured by emotion, creativity and inspiration. This also shows our commitment to the highest quality in all aspects by selecting performances of superior quality for our customers, as well as providing quality products and services that exceed customer expectations. This year, AXA is also supporting other important events such as Thailand Yacht Show 2022, the 39th Motor Expo from December 1-12, 2022 at IMPACT Challenger, and the Hua Hin Vintage Car Parade in December. These events are in line with AXA’s commitment to act for human progress by protecting what matters.”

AXA Thailand General Insurance Chief Customer Officer Paweena Khemarangsan said, “This year, AXA initiated a number of special campaigns and events as part of its marketing strategy to enhance customer relationships by providing an experience that goes beyond the coverage they receive from our products and services. For our Customer Loyalty Program, AXA offers special privileges for its policyholders via all channels. Lately, AXA organized a Red Match social media campaign, giving away premium tickets to 4 lucky AXA customers for “The Match Bangkok Century Cup 2022”. For the 24th International Festival of Dance and Music, we will provide our customers with VIP tickets for 11 specially selected world-class shows and 14 showtimes that combine the vitality and diversity of cultures. The Customer Loyalty Program aims to express our gratitude to AXA customers for placing their trust in our products and services. We expect to build stronger relationships between our brand and our customers. AXA continues to create insurance products and services that meet specific needs and exceed expectations while striving to provide exceptional experiences for its customers.”

The activities that AXA will organize to provide a special experience for its customers and business partners in 2022 are as follows:

• Special offer on “Telehealth” service, free online doctor consultation for 1,000 AXA customers from August to December.
• “Skill Driving Experience: Drive Safely with IMC” project on September 10 or 11, at Pathum Thani Speedway.
• The “39th Motor Expo 2022”, from December 1 to 12, at IMPACT Challenger, Muang Thong Thani.
• “Thailand Yacht Show 2022”, from December 15 to 18 in Phuket.
• The “20th Hua Hin Vintage Car Parade”, from December 16-18, 2022.

AXA is recognized worldwide for its financial stability, service quality and comprehensive insurance products that meet the needs of everyone, which has nurtured its strong brand image.

For more information on product details, please visit our website https://www.axa.co.th/en/. The International Festival of Dance and Music details can also be found on Bangkok’s International Festival of Dance & Music and on Bangkok's International Festival of Dance & Music Facebook page.