AXA Thailand celebrates the successful sponsorship of 26th Bangkok International Festival of Dance and Music 2024
AXA Thailand proudly announces the successful conclusion of its sponsorship for the Bangkok’s 26th International Festival of Dance and Music. This sponsorshipunderlines AXA's commitment to supporting arts and cultural initiatives, demonstrating its dedication to enriching the local community through the celebration of performing arts.
Reflecting on the success of the sponsorship, Mr. Guillaume Mirabaud, Chief Executive Officer of AXA Thailand, reflected on the company's third consecutive year as a sponsor of the Bangkok International Festival of Dance and Music: "The 26th Bangkok International Festival of Dance and Music 2024 has once again delivered extraordinary experiences for our esteemed customers through its world-class performances. This prestigious event continues to be a powerful platform for cultural exchange and artistic expression. As we mark our third year of partnership with The Festival, we are gratified by the overwhelmingly positive response from our valued customers and partners. This collaboration not only reinforces our international brand presence but also reinforce our commitment to enriching society through cultural initiatives. While AXA Thailand remains dedicated to our comprehensive ESG efforts, we recognize the unique and vital role that cultural sponsorships play in our overall social impact strategy. The Festival aligns perfectly with our vision of fostering creativity, diversity, and artistic excellence in the communities we serve."

The Festival features a variety of world-class shows for everyone of all ages, including orchestras, ballets, contemporary dance, opera, and even ice skating by gold medal athletes. This year kicks off with the Bolshoi Ballet from Moscow, renowned for its legendary performances, including the original "Swan Lake." The grand highlight includes ice skating shows “Swan Lake On Ice” and “Peter Pan On Ice” by The Imperial Ice Stars
The Festival concludes with two famous operas celebrating the 100th anniversary of Puccini, together with theaters worldwide: "La Boheme" and "Turandot" performed by China National Opera House.
Attendees can also participate in themed dressing activities for each show, with a chance to win the Best Dressed Award. The Festival aims to create a lasting impression both on and off the stage, leaving everyone with smiles and inspiration.

Ms. Paweena Khemarangsan, Chief Customer Officer at AXA Thailand, added, "We extend our gratitude to the organizers, artists, and attendees for their dedication and enthusiasm, which contributed to making this year's Festival a remarkable success. The performances and cultural experiences showcased at the event have brought joy and inspiration to all who attended, and we are proud to have played a role in making it happen. AXA will continue to create exceptional experiences for our customers, so please stay tuned for our upcoming activities."
For more information about AXA insurance, visit the AXA website at https://www.axa.co.th. For details on the performances, visit https://bit.ly/3ySkpRF and the Facebook page Bangkok’s International Festival of Dance & Music.
ABOUT AXA THAILAND
AXA Thailand General Insurance established in July 1998 is a subsidiary of the AXA Group. It offers a comprehensive range of insurance products and services for individuals and Corporates. AXA Thailand head office is located in Bangkok with 13 branch offices upcountry.
ABOUT THE AXA GROUP
The AXA Group is a worldwide leader in insurance and asset management, with 147,000 employees serving 94 million clients in 50 countries. IFRS revenues amounted to Euro 103 billion and underlying earnings to Euro 7.6 billion. Data as of December 31, 2023.